Magazine Ad Specifications & Requirements

GENERAL REQUIREMENTS

  • Trim Size: 8.375" x 10.875"

  • See below for bleed specifications.

  • Binding Method: Perfect

  • Four-color process

  • Special Pantone colors available on request for additional charge; contact salesperson for details.

SUBMISSION INSTRUCTIONS

Post your high-resolution PDF/X-1a at emmy's FTP site:

  • Host: emmysftp.techempower.com

  • Username: magguest

  • Password: emmymag

  • (All lower case)

Please identify your file by your company name. Do not title it "Emmy Ad."

Please notify us when your file has been posted. Email hirsch@televisionacademy.com.

Send your SWOP-certified color proof to:

emmy Editor
Academy of Television Arts & Sciences
5220 Lankershim Blvd.
North Hollywood, CA 91601-3109


MATERIAL SPECIFICATIONS

Required Format: High-resolution PDF/X-1a. SWOP specifications apply.

FOUR-COLOR

Recommended Screen: 150 Tone Density: Maximum 280%

QUICK TIPS

  • Emmy prints PDF/X-1a files only. Quality control depends on properly created PDFs.

  • Images must be 300 DPI. CMYK TIFFs must be 100% of final size. RGB colors cannot be accepted.

  • Bleed ads should have at least 1/8" (.125") bleed on all sides.

  • All live elements — type, etc. — must be at least 1/4" (.25") inside the final trim area.

  • Transparencies must be flattened.

  • All ads must contain crop marks offset by 24 points.

  • Embed all necessary fonts in each PDF.


DISCLAIMER: While we will do our best to match colors, color reproduction is not guaranteed. Please note: color and shade variances will stay within SWOP ranges if a SWOP-certified color proof is supplied. Without a SWOP-certified color proof, advertiser will have no claims for color and/or shade variances. Furthermore, even with furnished color proofs, substantial compliance will constitute satisfactory performance.

Advertising Units

Trim

Bleed

Non-Bleed (Live)

Width x Depth

Width x Depth

Width x Depth

Full page

8.375" x 10.875"

8.625" x 11.1875"

7" x 10"

Two-page spread

16.75" x 10.875"

17" x 11.1875"

15" x 10"

1/2 page horizontal

8.375" x 5.4375"

8.625" x 5.675"

7" x 4.625"

Safety: Live matter .25" from trim. Special handling cover to text: Keep live matter .375" from center gutter. Special sizes available on request. Ask your sales representative.

Materials will be returned upon request; otherwise they will be disposed of after printing.

IMPORTANT BRANDING & GRAPHICS NOTES

  • Our organization's formal name is: Television Academy.

  • Always capitalize the first letter of both words.

  • Please do not use the acronym "ATAS."

  • When referring to the Television Academy's signature awards show and statuette, please use the proper name: Emmy Awards.

  • Whenever the Emmy statuette is used, it should appear facing left and must be accompanied by ® at its base (denoting trademark protection).


For additional information, please refer to our Trademark/Copyright policy, Graphics Standards Manual and Brand Platform, all of which are available for download under the Business Resources: Brand Guideline and Policies heading here.

updated 7.22.16